Featured photo: @benjared_ on Instagram
Four days, one city! 901 Day 2026 kicks off August 28th and runs through September 1st with block parties, brewery takeovers, and $9.01 specials all over town. It’s Memphis’ day to celebrate Memphis, so here’s everything happening (and where to find it).
The Weekend Lineup 🎊
Creative Mixer & Kickoff Concert
The weekend kicks off with a Creative Mixer from 5–7 p.m., then a Kickoff Concert from 7–10 p.m. featuring DJ Brilli, Lana J, and more! The Shell on Wheels mobile stage rolls up and down South Main all night, and it’s also South Main Trolley Night, so the whole district will be out 🚋.
Recess Reloaded
Remember recess? Mud Island brings it back for grown-ups: rock climbing, waterslides, and live music, the way you wished it was as a kid 🛝.
901 on Beale
The city throws its biggest party of the weekend here: Memphis Grizzlies appearances, gospel performances, Ballet Memphis, film screenings, a fashion showcase, family activities, and a secret headliner nobody’s naming yet 👀! The Mayor’s official 901 Day celebration lands here too.
The Big Day: Tuesday, Sept 1 🎆
Experience Memphoria
Free and all ages, basically all day: live music, local vendors, games, and DJs 🍺.
Celebrate Our City: 901 Day 2026
Choose901’s downtown celebration: free, family- and pet-friendly, DJ sets starting the party at 5 p.m., live music taking over at 8:30 p.m., and happy hour food and drinks all evening long. Show some love for the 901! 💛
Redbirds vs. Durham Bulls
Nothing says hometown pride quite like a night at the ballpark. Catch the Redbirds on 901 Day itself ⚾!
$9.01 Deals Worth Crossing Town For 🍹
Every year, local spots turn the area code into a price tag! Here’s who’s playing along in 2026:
- Bog & Barley: $9.01 cocktails featuring local spirits, plus a $9.01 Pimento Cheese Toastie.
- Celtic Crossing: the $9.01 Nine-Oh-One cocktail: Old Dominick Straight Bourbon, honey syrup, fresh peach, black tea, lemon, a splash of Laphroaig, and mint.
- Maeve’s Tavern: $9.01 Pigs in a Blanket and Lucky Limon cocktails.
- BABALU: $9.01 Grind City Ritas and Memphis Hot Honey Shrimp.
- Brookhaven Pub: $9.01 Tiger Bleu Chips.
- Moxy Memphis Downtown: $5 draft beers all day, plus a $9.01 cocktail special.
Whichever night pulls you out of the house, come hang out! Connect with fellow Memphians, and celebrate the people, places, and energy that make Memphis one of a kind 💛.
Event times, lineups, and deals are current as of publish and subject to change, so make sure to check socials for live updates on these events.
