Premiere: SB Surfsup – “Mode” 

If you’re gearing up for another perfect fall weekend in Memphis, we’ve got your soundtrack courtesy of fresh music from SB Surfsup. We’re excited to premiere his new track “Mode” right here on We Are Memphis Music! 

Here’s what SB had to say about “Mode” – “I made ‘Mode’ because I was back to myself again, back to speaking my mind, putting my foot on their necks, just back in the mode of chasing my dreams and doing it with style. I made this song for people that feel like, ‘Ok now I’ve been quiet about certain stuff but today I’m like forget it, I’m back and on another level.” 

Growing up, SB did not have any direct musical influences in his family or circle. As the street life called, SB sought interest elsewhere. Raised in the juke joints, SB took a liking to superstars such as Bobby Brown and Michael Jackson. These music influences curated a blend of melody, harmony, soul, and trap. 

SB got his start through party promotion – he led a street team, built relationships with both radio and artist labels and began to release his music. At the time, earning a spot in the industry did not happen overnight or by way of popularity on social sites. His hustle, unique sound, and familiar face made him one of the biggest artists in his city which placed his hometown on the map.

After securing a hit record with Young Joc and Don Trip, “Go Girl,” the record labels began knocking at his door. Signing to Asylum/Warner label, mainstream was the next route for the star. Today, he has left Asylum and is now signed to Drought King Music. He has gone on to release two albums, three singles, and has a distribution deal with Sony/ The Orchard. 

SB started a clothing brand cleverly named “Dreamers & Believers”, as he once dreamed of being an artist and is setting the example that anything is possible if you believe and put in the work. As an avid supporter of his community, he also spends time helping the youth that suffer with mental health and behavioral issues. A man of many talents, SB is taking his career to the next level. Now that the South has had “something to say” SB has something to do. Soul trap has taken on a new meaning and SB is here to pave that lane as one of the next biggest acts to watch.

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