Soul. We all know that Memphis is the birthplace of soul music, but this idea is much bigger than that. It’s about generosity and kindness, activism and spirit, creativity and curiosity. It’s about changemakers and innovators, big ideas and big hearts. In this series, we ask Memphians to define what soul means to them. And yes – you might’ve seen some of these faces and ideas on billboards around the city! Keep scrolling, keep reading, and when you’re done head over to social media and let us know what soul means to you.